Digital Marketing Strategies for Schools
Your School’s Digital Marketing Strategy
Your school will already have a marketing plan in place, but is your digital marketing strategy an after-thought? Have you thoroughly considered the pro and cons of the channels you’ll be using? What about the content you’ll be producing? Or the advertising platforms you’ll be promoting on? Equally as important, have you got a plan in place to measure your success?
Let me align your digital marketing strategy with your school’s overall marketing objectives. Just of a few of the areas I can assist you with:
- Measuring the effectiveness of your current digital presence
- Creating Persona Profiles to effectively target your audience online
- Aligning your marketing goals with your digital advertising
- Determining the best social platforms to promote your school
- Creating a content strategy to work across all online channels
- Measuring and reporting on your digital marketing efforts
The most successful schools online are backed by strategy and measurable goals. Remember, if you can’t measure it, you can’t improve upon it.